So you’ve just started your insurance business and you’ve learned how important it is to have insurance leads knocking on your door on a daily basis.  But what are insurance agent leads really?  You’ll be shocked to learn what the real answer is behind the names, phone numbers and email addresses, and mastering this will [...]

I was interviewing a guy who had sold leads for Eloan to mortgage brokers.  He told me he had sold leads for years and had used them himself. “The truth is,” he said, “lead programs never work.”  The producer who needs to buy leads is the guy who can’t figure out how to market for [...]

The answer is yes, you should use an insurance lead service because efficient, productive businesses outsource whatever they can.  When you outsource prospecting, you get to spend more time in appointments where you need to be to make sales.
There are a few very important aspects to running an insurance leads function that many new agents [...]

It’s a shame that so many insurance agents are clueless about marketing and client acquisition.  In July 2009, 1600 insurance agents did a a Google search on the phrase “insurance agent lead.” What exactly were these agents looking for?  A life lead, a P&C lead, an annuity lead?  Do they have any idea as to [...]

When a life insurance sales lead comes in to your office, it’s very easy to feel overwhelmed by what you now have to do to make that lead convert to a sale.  Your emotions are running high, the possibilities start drifting through your head, and you start to think about how you’re going to spend [...]

Congratulations – you’ve got an annuity insurance lead.  You’re one step closer to a great commission.  But what do you do next?  If you’re a new insurance sales person, you’ll probably find that it’s very easy to become confused with what you have to do to convert that annuity lead into a sale.  Too many [...]

If you were to ask any successful LTC insurance agent what the secret to their success is, they’ll likely tell you that it’s in the steady flow of qualified LTC leads that they receive.  Unfortunately, finding a good quality long term care insurance lead may seem like playing a game of “Where’s Waldo” sometimes.  In [...]

As the population of the United States gets older, their needs for health and long term care insurance at a decent cost increases as well.  Of course, every one of these people are possible prospects for a good long term care insurance agent that knows how to close sales.
LTC insurance leads are great if you [...]

When an insurance agent first starts out, they’re given the keys to a very successful business.  Unfortunately, most of these same agents don’t know how to drive just yet.  They may be able to get the car out of the driveway, but most times, they either get lost or crash the car into a ditch [...]

Finding good, quality insurance agents leads can sometimes feel like a search for the holy grail.  But while they may be hard to find, a source of good life insurance leads will easily spell eternal life for an insurance agent’s business.  The following are some tricks of the trade that have helped hundreds of insurance [...]